Rainwater Labs – Privacy Policy
1. Scope and Application
This Privacy Policy applies to all users, visitors, and customers of Rainwater Labs. It governs information collected through the Platform, websites, applications, communications, and any related services.
This Privacy Policy should be read together with the Rainwater Labs Terms and Conditions.
2. Information We Collect
We collect information necessary to operate, provide, and improve the Services.
This may include information you provide directly, such as your name, email address, company name, account credentials, campaign briefs, brand notes, product information, and any other content submitted through the Platform.
We also collect transactional and billing-related information when you purchase tokens or launch campaigns. Payment processing is handled by third-party providers, and Rainwater Labs does not store full credit or debit card details.
When you access the Services, we automatically collect technical and usage information, including IP address, device identifiers, browser type, operating system, timestamps, usage activity, and diagnostic data.
In the course of campaign execution, we may process campaign-related information, including creatives, copies, budgets, targeting data, and performance metrics received from advertising platforms.
We may also receive information from third parties such as advertising platforms, infrastructure providers, analytics services, and payment processors.
3. How We Use Information
Rainwater Labs uses collected information to operate and maintain the Services, generate strategies and creatives, execute and optimize campaigns, process payments, communicate with users, monitor performance, enhance security, improve product features, and comply with legal obligations.
We may also use information to detect, prevent, and investigate fraud, abuse, or misuse of the Platform.
Rainwater Labs does not sell personal information.
4. Legal Bases for Processing
Where required by applicable law, Rainwater Labs processes information based on one or more of the following legal grounds: performance of a contract, legitimate business interests, compliance with legal obligations, and user consent where applicable.
5. Sharing and Disclosure of Information
Rainwater Labs may disclose information to trusted third-party service providers who support platform operations, including hosting, infrastructure, analytics, communications, payment processing, and automation services. These parties are authorized to process information solely as necessary to provide their services.
Campaign-related data is shared with third-party advertising platforms for the purpose of publishing, managing, and reporting on advertising campaigns.
We may disclose information if required by law, regulation, legal process, or governmental request, or to enforce our agreements, protect rights and safety, or investigate security incidents.
Information may also be transferred as part of a corporate transaction, such as a merger, acquisition, financing, or sale of assets.
6. Data Retention
Rainwater Labs retains information for as long as reasonably necessary to provide the Services, fulfill contractual and legal obligations, resolve disputes, enforce agreements, and comply with applicable laws.
Certain data may be retained after account closure where required for regulatory, accounting, or legal purposes.
7. Data Security
Rainwater Labs implements administrative, technical, and organizational safeguards designed to protect information against unauthorized access, loss, misuse, and alteration.
However, no system can be guaranteed to be completely secure, and Rainwater Labs does not warrant absolute security.
8. International Data Transfers
Information may be processed and stored in countries other than the user’s country of residence. By using the Services, you consent to the transfer of information across borders in accordance with this Privacy Policy and applicable law.
9. Cookies and Tracking Technologies
Rainwater Labs uses cookies and similar technologies to operate the Platform, maintain sessions, improve performance, analyze usage, and enhance security.
You may control cookies through your browser settings. Disabling cookies may impact the availability and functionality of certain features.
10. User Rights
Subject to applicable law, users may have rights to access, correct, delete, restrict, or object to processing of personal information, as well as rights to data portability or to withdraw consent.
Requests may be submitted to:
contact@rainwaterlabs.comRainwater Labs may require verification of identity before processing such requests.
11. Children’s Privacy
Rainwater Labs does not knowingly collect personal information from individuals under the age of 18. If such information is identified, it will be deleted.
12. Third-Party Services
The Services may contain links or integrations with third-party websites or platforms. Rainwater Labs is not responsible for the privacy practices of such third parties.
13. AI and Automated Processing
Rainwater Labs uses automated systems and artificial intelligence models to analyze inputs, generate outputs, and make campaign-related decisions.
These systems operate algorithmically and may produce results that are inaccurate, incomplete, or unsuitable. Users remain responsible for reviewing all materials before campaign launch.
14. Changes to This Privacy Policy
Rainwater Labs may update this Privacy Policy from time to time. Updates will be posted with a revised “Last Updated” date. Continued use of the Services constitutes acceptance of the revised policy.
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